I recently purchased a doll so that I could "borrow" some of her accessories for the Joe Pye clan. This is the first time I've had exposure to a Barbie-style "collectible" doll. (Yes, I know that I have relatively narrow tastes in dolls - for instance, I've only seen those apparently extremely popular "Re-borns" once, at a convention.)
I found the "box" confusing and difficult to "open". I do understand the concept of a doll (or outfit) being temporarily attached to a cardboard backing, and I was just innocently trying to reach that layer of cardboard. I finally got there and then was amazed: There were several large acetate "girdles" around the doll keyed into the cardboard, and these attachments liberally enhanced with lots of clear tape; two twisted wire attachments (around neck and waist), through the cardboard and plastic reinforcements; the long hair had its own thread attachment through the cardboard; each arm and leg an elastic band through the cardboard; and numerous t-type attachments, of several sizes, through parts of the outfit and the cardboard. The labor to "insert" this doll into her box must have been just about as much as the labor to put her together and dress her!!!
It became obvious to me that this poor doll was never meant to be separated from her box!!! And it eventually dawned on me that this must be an example of what I've seen referred to as "displayed in box", clarifying for me pictures I've seen of people's collections of rows and rows of boxed "Barbies" - before, this has been a mystery to me. Frankly it is still a mystery!!! If one is going to collect dolls attached to boxes, one might as well collect an image of a doll printed on a box!!
But, to each his own! R.